Pure Menu & Prices — London

Handmade with Wildfarmed regenerative oats, coconut protein yog, forest berries & seeds.

Handmade with coconut protein yog topped with forest berries & nutty granola.

Handmade with Wildfarmed regenerative oats, Greek-style yoghurt, nuts, dates & seeds.

Handmade with Wildfarmed regenerative oats, Greek-style yoghurt & blueberries.

Handmade with Greek-style yoghurt, raspberry compote & peanut butter.

Greek-style yoghurt, forest berries, mixed nuts, dates, seeds & peanut butter.

Greek-style yoghurt, raspberry compote, omega seeds, energy crunch & almond butter.

Handmade with Greek-style yoghurt, banana, blossom honey.

Apple, bran & cinnamon muffin.

Blueberry muffin filled with juicy blueberries & topped with a cinnamon crumble.

Freshly baked cinnamon bun, sprinkled with cinnamon sugar.

Traditional all-butter croissant, handmade with care and perfectly baked for deliciously flaky layers.

Freshly baked vegan croissant filled with almond crème & topped with toasted flaked almonds.

Freshly baked croissant filled with premium dark chocolate.

Handmade with smoked salmon & free-range egg mayo in a toasted wholemeal wrap made with Wildfarmed regenerative flour.

Handmade with bacon, free-range egg mayo & tomato relish in a toasted wholemeal wrap made with Wildfarmed regenerative flour.

Handmade with feta, mushrooms, roasted tomatoes & egg mayo in a toasted wholemeal wrap made with Wildfarmed regenerative flour.

Handmade with Cumberland sausage, egg mayo & tomato relish in a toasted wholemeal wrap made with Wildfarmed regenerative flour.

Handmade with smoky beans, avocado, vine tomatoes & spinach in a toasted wholemeal wrap made with Wildfarmed regenerative flour.

Wildfarmed regenerative oats soaked & cooked with oat milk, served plain or with your choice of toppings.

Wildfarmed regenerative oats soaked & cooked with organic whole milk, served plain or with your choice of toppings

Wildfarmed regenerative oats soaked & cooked with organic whole milk, served plain or with your choice of toppings.

Wildfarmed regenerative oats soaked & cooked with organic dairy milk, served with forest berries, chopped almonds, hazelnuts, seeds & dates.

Wildfarmed regenerative oats soaked & cooked with organic whole milk, served plain or with your choice of toppings.

Three free-range eggs scrambled with petit pois & served plain or with your choice of toppings. Choose from bacon, avocado, mushrooms, smoked salmon.

Low carb, free-range egg muffin, with ham hock & mature Cheddar cheese.

Low carb, free-range egg muffin, with mature Cheddar cheese, tomato & spinach.

Hot-smoked salmon, avocado, cashew nuts, cucumber and tomato on mixed leaves with Pure Vinaigrette

Lemon & herb chicken, Parmesan cheese, free-range egg and wholegrain croutons on crunchy cos with Caesar dressing

Chargrilled British chicken, avocado, broccoli, vine roasted tomato, kale, Grana Padano & free-range poached egg on crunchy cos lettuce. Caesar dressing on the side

Handmade with chipotle-spiced British, Red Tractor chicken, smoky beans, pickled veg, avocado & corn salsa. Salsa Verde dressing on the side.

Handmade with salt beef, pickled veg, free-range poached egg, cucumber, pure slaw & omega seed mix on mixed leaves. Spicy gochujang dressing on the side.

Handmade with avocado, chargrilled veg, broccoli, pickled veg & omega seed mix on crunchy Cos lettuce. Tahini dressing on the side

Handmade with chargrilled chicken, free-range egg, broccoli & mustard vinaigrette on a bed of buckwheat, quinoa & garden peas.

Handmade with hot-smoked salmon, free-range poached egg, cucumber & quick-pickled veg on a bed of buckwheat, quinoa & garden peas. Salsa verde dressing on the side.

Handmade with chargrilled British chicken, smashed avocado, mature Cheddar cheese & Sriracha dressing in a wheat bran wrap.

Handmade with sweet potato falafel, hummus, Pure slaw, toasted flaked almonds & Mustard Vinaigrette in a wholemeal wrap made with Wildfarmed regenerative flour.

Handmade with chargrilled British chicken, Grana Padano, croutons, mayo & crunchy cos with Caesar dressing in a wheat bran wrap.

Handmade with hot smoked salmon, lemon mayo, quick-pickled veg, cucumber & mixed leaves in a wheat bran wrap

Handmade with chargrilled British chicken, avo, quick-pickled veg, coconut yoghurt, crunchy cos & Mustard Vinaigrette in a wheat bran wrap.

Korean salt beef, pickled veg, cucumber, cos & mayo in a wholemeal wrap made with Wildfarmed regenerative flour

Handmade with salted beef, mustard sauce & pickled cucumber in a pretzel sub roll.

Handmade with smoked salmon, dill cream cheese, cucumber, lemon juice & black pepper in a pretzel sub roll.

Handmade with chargrilled British chicken, mustard vinaigrette, pickled veg & cos lettuce in a pretzel sub roll.

Handmade with chargrilled peppers, courgette, carrot and spicy sriracha mayo in a pretzel sub roll

Chargrilled British, Red Tractor Chicken in a rich, smoky paprika stew with cabbage, carrots & mushrooms, served with wholegrain brown rice and topped with sauerkraut & blanch kale and spring greens.

Chargrilled British, Red Tractor chicken in Thai green sauce with wholegrain brown rice, topped with free-range poached egg & edamame beans.

Richly spiced Persian-style stew with British, Red Tractor chicken & wholegrain brown rice, topped with hummus & pomegranate.

High protein spicy beef & venison kidney bean chilli served with wholegrain brown rice and topped with Cheddar cheese & corn chips.

Creamy Keralan coconut curry with wholegrain brown rice, topped with a free-range poached egg & petit pois.

Chargrilled British, Red Tractor Chicken in a mushroom sauce with wholegrain brown rice, topped with petit pois & Grana Padano cheese.

Minestrone soup with borlotti beans, cannellini beans & carrots in a tomato broth.

British Red Tractor Chicken, noodles, edamame, baby corn & carrot in a fragrant lemongrass & coconut broth

Thai-inspired soup with lentils, spinach, lemongrass and coconut

Chargrilled British chicken breast & thigh, with carrots, celery & orzo pasta in a wholesome broth.

Handmade with chargrilled chilli chicken, smoky beans, avocado puree & Cheddar cheese in a toasted wholemeal wrap made with Wildfarmed regenerative flour.

Halloumi, houmous, sautéed mushrooms, sun-dried tomatoes and tomato relish in a toasted wheat bran wrap.

Chargrilled British chicken, mature cheddar cheese, gherkins, mustard & vegan mayo in a toasted wheat bran wrap.

Handmade with salt beef, caramelised onions, pickled veg, Cheddar cheese & Korean dressing in a toasted wholemeal wrap made with Wildfarmed regenerative flour

Crunchy carrot batons with hummus.

Chargrilled British, Red Tractor chicken with hummus & mixed seeds.

Chargrilled British, Red Tractor chicken with mixed seeds & harissa dip.

Two free-range poached eggs with kale & spring greens.

Smoky bean mix & broccoli with mixed seeds & hummus.

Our signature sourdough roll with a golden crust, served with a portion of butter.

A vegan dessert pot made with dark chocolate, coconut yoghurt and Pip & Nut peanut butter.

A vegan rice pudding made with arborio rice, quinoa, coconut milk, agave nectar, orange zest & coconut chips.

Handmade every day in shops almond milk, banana, dates, Pip & Nut peanut butter & cocoa nibs.

Handmade every day in shops with mango, coconut yoghurt, apple juice, spinach & ginger.

Handmade every day in shops with blueberries, blackberries, raspberries, protein yoghurt, apple juice & flax seeds

Handmade every day in shops with oat milk, vanilla protein, blueberries, strawberries & almond butter.

Handmade every day in shops with Perfect Ted matcha, oat milk, banana, and Pip & Nut peanut butter.

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Served with organic milk, or your choice of Oat, Coconut or Almond milk at no extra cost

Our straight-up matcha latte made with creamy oat milk and organic ceremonial grade matcha. Add a little flavour if you fancy, choose from vanilla, caramel or hazelnut syrup.

Double shot of espresso over ice.

Double shot of espresso, organic whole milk & ice.

Our straight-up, no-frills iced matcha latte made with creamy oat milk, organic ceremonial matcha & ice. Add a little flavour if you fancy, choose from vanilla, caramel or hazelnut syrup.

Juicy mango and pineapple chunks

A large pot of Watermelon, Grapes, Mango and Apple.

Cantaloupe melon and blueberries.

Freshly baked each day.

Freshly baked each day.

Deliciously indulgent salted caramel brownie.